Anypoint Platform Enables Air Malta to Tap Into the API Economy to Extend its Digital Presence and Improve Operational EfficiencyMuleSoft, provider of the leading platform for building application networks, announced that Air Malta, which carries two million passengers annually, is using MuleSoft’s Anypoint Platform to broaden its reach in a highly competitive market and to improve operational efficiency through APIs. Anypoint Platform enables Air Malta to build an application network, so the airline can quickly connect new technologies with existing legacy systems – making it easier than ever to add new airline partners for growth and to create new opportunities to better serve customers. With MuleSoft, Air Malta is able to extend its digital presence and increase profitability by participating in the API economy, which enables business capabilities to be monetized using APIs.Air Malta operates a modern fleet of aircraft to more than 40 destinations in Europe, North Africa and the Eastern Mediterranean. The airline also offers travel to an additional 170 destinations through code-share partnerships with other airlines. To thrive in a competitive industry and exceed customer expectations, Air Malta embarked on a digital transformation journey with MuleSoft. Air Malta engaged MuleSoft consulting partner Ricston to build an application network using Anypoint Platform, connecting third-party software-as-a-service (SaaS), e-commerce platforms, customer relationship management (CRM) and airline booking systems.“Air Malta recently reported profitability for the first time after two decades, growing operating revenue by €5.3 million to €197.5 million in the last fiscal year,” said Alan Talbot, CIO, Air Malta. “Technology investment has been a critical driver of this success, with MuleSoft at the center. With Anypoint Platform, we have created a sandbox for innovation across the organization without affecting core operations. MuleSoft provides a unified platform that enables even non-technical personnel to quickly create integrations. By democratizing access to data from legacy systems and across our enterprise, we are able to create new operational efficiencies and identify opportunities to better serve our customers.”Marketing Technology News: RCN Chooses TiVo’s Next-Gen Platform to Give Subscribers a Superior User ExperienceThe Airline Industry Is on a Turbulent Ride to DigitizeAccording to the recent Connectivity Benchmark Report, 59 percent of IT leaders say their legacy infrastructure makes it hard to introduce new technologies like artificial intelligence (AI), big data and the internet of things (IoT). Airlines are struggling to innovate, operate efficiently and offer personalized services. With valuable data trapped across siloed legacy systems, the industry is challenged to access the right information at the right time to move faster and deliver on customer demands. Its aging IT infrastructure is no longer fit to operate in the modern digital world, hampering growth and profitability.“We couldn’t afford to stand still and remain as we were. We needed to change our business and IT operating model to survive,” said Talbot. “Technology has become the ultimate enabler for the business, so we can drive and create change. MuleSoft’s hybrid integration platform with API capabilities allows us to connect to the latest cloud technologies and differentiate our services.”MuleSoft Provides Air Malta the Foundation for Speed and Innovation By developing an application network of reusable APIs, Air Malta is able to distribute its commercial relations and flight operations information more effectively and securely within the organization and with partners. For example, Anypoint Platform empowered Air Malta to improve customer service through a closer integration among the airline’s reservation system, e-commerce platforms and its Salesforce instance. This connectivity enables sales staff to easily roll out joint offers with other airlines, provide customers with the most relevant “just-in-time” information, and make modifications to flight arrangements faster.One of Air Malta’s significant projects was the introduction of best-of-breed flight planning solutions from Lufthansa to optimize route planning, improve flight operations management and handle reservations more quickly. Previously, it would have taken 18 months to deploy the solutions. Instead, it took one-third of the time with reusable APIs built on Anypoint Platform. Similarly, Air Malta used some of the existing APIs to integrate with Ryanair, one of the biggest airline brands in Europe. The integration allows Air Malta to sell its flights from the Ryanair website and meet customers where they are. The project took only 11 weeks, reducing the standard delivery timeline by almost two-thirds.Marketing Technology News: SalesLoft Scoops $70 Million Series D to Fuel Growth in Sales TechnologyAir Malta’s Application Network Opens Up New Opportunities in the API EconomyAccording to Talbot, “We want to launch a platform to help anyone who wants to do business with us. MuleSoft allows us to leverage the API economy to broaden our reach in a hugely competitive market. With an application network built on Anypoint Platform, we can securely share our data on inventory, services and products to any company that wants to work with us.”Over the next few years, Talbot aims to turn the IT department from a cost center into a profit center. The ability to leverage API monetization and add new digital channels will be crucial to Air Malta’s goal to create sustainable growth. Air Malta will use MuleSoft to develop a fully integrated, omnichannel platform, using the same approach for integrating into Ryanair’s website with pluggable APIs.Air Malta is also looking to continue to add new technologies and services to widen its competitive edge. Talbot expects emerging technologies, such as AI, machine learning and blockchain to support efforts in personalizing customer experiences, with Anypoint Platform at the center to make them all work together.Marketing Technology News: Blueshift Appoints LendingTree’s Former VP of Marketing, Josh Francia, as Chief Growth Officer Air Malta’s Digital Transformation Journey Takes Off With MuleSoft PRNewswireApril 30, 2019, 5:10 pmApril 30, 2019 Air MaltaAPIArtificial IntelligencecrmMarketing Technology NewsMulesoftNewspersonalizationSalesforce Previous ArticleOrganizations Demand More from Their Data, Despite Achieving 118% Return on Data Management InvestmentsNext ArticleInfor Helps Organizations Meet Demands of the Emerging Workforce
13.69 18.68 2% Baidu’s Mobile Reach Expanded to 1.1 Billion Monthly Active Devices in March 2019 PRNewswireMay 20, 2019, 3:07 pmMay 20, 2019 Total revenues 60 RMB 6,694 (139) 2019 401 967 Non-GAAP net margin 24,123 Baidu, Inc. (“Baidu” or the “Company”), the leading Chinese language Internet search provider, announced its unaudited financial results for the first quarter ended March 31, 2019.“Baidu’s mobile foundation continues to strengthen with search-powered AI, and our new AI businesses are making strong progress. In March, Baidu’s mobile reach expanded to 1.1 billion monthly active devices, while DuerOS voice assistant installed base reached 275 million devices and generated 2.37 billion monthly voice queries. We are leveraging Baidu AI to provide enterprise solutions to businesses and local governments, which significantly expands our total addressable market,” said Robin Li, Chairman and CEO of Baidu. “Looking ahead, we are quite excited about the opportunities to significantly improve content and service discovery through in-app search and increase customer ROI with our entrance into CRM, to deepen our offering to our marketing customers.”“Baidu Q1 results were solid, with revenues reaching RMB 24.1 billion, up 15% year over year, or 21% year over year, excluding revenue from divested business, and margins were dampened by our successful CCTV New Year Eve Gala marketing campaign, which accelerated the traffic of Baidu family of apps and highlighted better in-app search user experience.” said Herman Yu, CFO of Baidu. “Despite government policies to improve the market condition for SMEs, we anticipate online marketing in the near term to face a challenging environment. We will take this opportunity to improve our monetization capabilities and review our businesses for operational efficiency, while recognizing the importance to invest for sustainable long-term growth.”Marketing Technology News: “Bring Your Own Bot”: Sparkcentral’s AI Virtual Agent Framework for Chatbots Blends the Best of Both WorldsFirst Quarter 2019 Financial Highlights (936) 2018 Diluted earnings (loss) per ADS 3,594 (80%) 4,568 (1%) (80%) 32% Operating margin (93%) 21% (120%) (105%) (1%) 0.41 (4%) Non-GAAP operating income 22% 26% 15% Net margin Net income (loss) attributable to Baidu 4% (in millions, except for per ADS information, unaudited) Non-GAAP diluted earnings per ADS AIBaiduin-app searchInternet search providerMarketing TechnologyNewsRobin Li Previous ArticleWhy Sellers.json is a Major Leap Forward in Transparent Programmatic AdvertisingNext ArticleJumpshot Releases State of eCommerce Data Report that Reveals New Retail Strategies for Sponsored Search, Affiliate Marketing and Influencers 2% RMB (4%) (105%) YOY (327) (0.98) 20,907 Operating income (loss) 2019 23% Marketing Technology News: Small Business Customers Embrace AI-driven Insights and Advice Integrated Into Online and Mobile BankingManagement ChangeHailong Xiang, senior vice president of the search business, has tendered his resignation, and the Company has accepted Hailong’s resignation and thanks him for fourteen years of service at Baidu.The Company has promoted Dou Shen to senior vice president, overseeing Baidu’s mobile business, previously known as the search business. Previously, Dou served as vice president of Baidu’s mobile products, overseeing the development of Baidu App, Haokan short video app and Baidu smart mini program. Dou has served in various other roles at Baidu since joining in 2012, including web search, display advertising and the financial services group. Prior to Baidu, Dou worked in the adCenter group at Microsoft and sold Buzzlabs, a social media monitoring and analysis platform company that he co-founded, to IAC-owned CityGrid Media. Dou received a bachelor’s degree in engineering from North China Electric Power University, a master’s degree in engineering from Tsinghua University, and a Ph.D. in computer science from the Hong Kong University of Science and Technology.Marketing Technology News: Forging Ahead with Rapid Growth, JumpCrew Secures an Additional $7.2 Million in Series B Funding Round YOY 4,817 USD Non-GAAP net income attributable to Baidu For the three-month ended March 31, (0.15) 144 5,371 2.77 Non-GAAP operating margin 4% Consolidated (49)
Youplus Is Leading Breakthrough Innovation in Video with the World’s First Video Opinion Search Engine; Bags Another Big Win in 2019Youplus, a cutting-edge technology innovation company providing AI-based video solutions, won the eminent Webit Award 2019 for ‘Best Use of AI’ at the Webit Festival, the leading Digital and Innovation event of the distinguished Webit Foundation.Founder & CEO, Shaukat Shamim, a serial entrepreneur and technologist driving Youplus’ strategic vision, accepted the award at the Grand Webit Award Ceremony in Sofia, Bulgaria. Shaukat Shamim was vetted and selected by the Program Committee of Webit Foundation for his proven impact and achievements in the industry to be among the nominees.This award is yet another example of the incredible innovation Youplus is driving in the AI Video Technology arena. In March 2019, Youplus won the ‘AI Excellence Award’ by Business Intelligence Group, the only crowdsourced Industry Awards Program for Businesses.Marketing Technology News: StarfishETL Partners with PeopleSense, Inc.Youplus is transforming research for brands using real opinions, real facts of real people expressed in video to reveal rich, meaningful insights. The next-gen technology enables the democratization of the use of video data while recognizing Youplus’ mission to understand billions of people through video.Speaking of the big win, Shaukat said, “We are humbled and honored to accept this award. This recognition is a testament to Youplus’ continued efforts in delivering top-notch video technology. Our AI platform VOISE (Video Opinion Search Engine), empowers brands to leverage the power of the largest single-topic short-form video catalog, enhancing decision-making and consumer experience that helps brands build better relationships with their consumers.”Marketing Technology News: Alorica Taps Business Transformation Veteran Colson Hillier to Be Chief Marketing OfficerYouplus is the world’s first Video Opinion Search Engine using AI to empower brands to leverage the power of single-topic short-form videos, enhancing decision-making and consumer experience that helps build stronger relationships with their consumers. More than 800 iconic brands and agencies in the US, UK, and India are already working with Youplus.Marketing Technology News: Spectrum Equity Announces Sale of Ethoca to Mastercard AI Video TechnologyDigital and InnovationMarketing TechnologyNewsWebit Award 2019Webit FoundationYouplus Previous ArticleEmirates NBD Building Artificial Intelligence-enabled Bank of the Future with AWSNext ArticleLiveU Announces Majority Investment from Francisco Partners to Accelerate Growth Youplus Wins the Webit Award 2019 for ‘Best Use of AI’ PRNewswireMay 29, 2019, 8:32 pmMay 29, 2019
Access ManagerAutomationDigital SignatureDocuSignFastmaninformation securityMarketing Technology NewsNews Previous ArticleEmployBridge Moves Several Hundred Agents to Talkdesk for Unparalleled Cloud InnovationNext ArticleLonely Planet Partners with Acquia to develop the Most Consumer-Centric Platform in Travel Fastman announces latest digital signature and OpenText read-only license compliance solutionsFastman, the leading provider of information security and management services and solutions for OpenText Content Suite and Extended ECM, has recently released two highly anticipated updates. These include Fastman Digital Signatures, a digital signature solution for OpenText Content Suite and Extended ECM leveraging the DocuSign Agreement Cloud and on-premise Digital Signature Appliance, and Fastman Access Manager, the most effective way to ensure compliance with OpenText Content Suite read-only user licensing.Marketing Technology News: Nordic XR-company Bublar Group Acquires Finnish Augmented Reality Pioneer SayduckAs a new component of the Fastman Management Suite, Access Manager enables organizations to remain compliant with the terms of their read-only license agreements — preventing non-compliance penalties and fines. “With no technical limitations in the core Content Suite product, many OpenText customers have users that are performing actions that their read-only licenses do not permit. With regular audits, this can unwittingly cost them a significant amount of money in fines,” says Alister Grigg, Managing Director at Fastman. “Access Manager physically prevents the use of out-of-license functionality and enables admins to track what their read-only users are trying to achieve. It takes minutes to implement and saves our customers significant time, trouble and money.”Marketing Technology News: Leadspace Acquires ReachForce to Offer Customers Even More Robust B2B Customer Data PlatformIn addition, Fastman also announced an update to their Digital Signatures product. “Our customers have wanted to sign documents within the DocuSign Agreement Cloud alongside our existing Digital Signature Appliance connector for quite some time,” says Alister Grigg. “With this release we enable organizations to seamlessly send documents for signing in either — or both — solutions directly from their OpenText systems.”Marketing Technology News: Community Management Is the Main Course for Hospitality Sector Fastman Releases Access Manager and Digital Signature Automation for DocuSign PRNewswireJuly 10, 2019, 10:40 pmJuly 10, 2019
The underlying theme of this year’s Cannes Lions 2019 festival was the future of creativity. It was examined from all angles over the course of five days, as leaders of the industry shared ideas about emerging storytelling formats, strategies to overcome attention scarcity, and ways to more accurately and positively reflect society. Advertising shapes culture, and it was inspiring to see brand leaders demonstrate a genuine passion for purpose.We invited six leaders across Facebook, Snapchat, Twitter, and YouTube to chat with our CEO Alex Collmer about a range of topics, including how creativity can be used as a force for good, how creative effectiveness can be measured, and how new storytelling formats are changing the nature of advertising by putting the consumer in control.Doing Good, Doing WellRachel Elam from the Social Good Brand Partnership team at Facebook joined Alex in a discussion about the newly launched Instagram Stories donation sticker. Non-profit organizations and the 500M+ users of Instagram Stories can now raise funds to support important causes as easily as tagging a friend. VidMob and Facebook partnered on a Father’s Day campaign whereby we created Instagram Stories ads for St. Judes, Alzheimer’s Association ASPCA, American Cancer Society, and JDRF.The Terrible Choice of which Ad to ProduceCreative-agency-vets-turned-Facebook-execs, Hope Cowan and Eric Schnabel, share their perspective on why Stories is changing everything. It lets consumers be creators and lets advertisers be playful. Ephemeral by design, stories let brands be vulnerable and take the creative risk with minimal financial risk. Thanks to Stories, Eric said advertisers no longer face a terrible choice on what to produce. Every good idea can be tested.Pitch, Play, PlungeFacebook also developed a creative framework to combat shrinking attention spans. It can be used to develop higher performance ads on Facebook and elsewhere.Creative is the #1 Determinant of Success on SNAPCreating vertical video ads is now a frictionless experience which is bringing so many new advertisers to Snapchat. Head of Global Creative, Jeff Miller, explains why AR on Snap is so unique and how keeping the camera at the core of the user experience encourages a sense of play.The Secret to HappinessSnapchat is grounded in self-expression with no judgment. With no likes or comments, you can do you. Jeff Miller explains how Snap is looking to bring that magic into the world to make it a happier place.Connecting Content to ConversationVideo is Twitter’s fastest-growing ad format, driving over 50% of revenue. Stacy Minero, Head of Content Creation, takes us through the evolution of Twitter’s video business and offers examples of how Twitter both reflects and shapes culture.A Machine will Never Create an IdeaMatthew Williams is YouTube’s Head of Creative Product Solutions and weighed in on how technology can make us more creative. The secret sauce revealed in Cannes Lions 2019 is to know when to use tech and when not to. A machine won’t ideate—that’s an exclusively human pursuit. YouTube has advanced many new self-service tools to help advertisers measure creative effectiveness and improve performance. MarTech Series Exclusive: Pop-In with VidMob at Cannes Lions 2019 Stephanie BohnJuly 12, 2019, 6:00 pmJuly 12, 2019 AR/VRCannes Lions 2019FacebookSnapchatTwittervideo marketingVidMobYouTube Previous ArticleJackie Lee-Joe Named Netflix Chief Marketing OfficerNext ArticleGetAccept Closes $7 Million Series A Funding Round Led by DN Capital
lglg w pricelg w serieslg w series amazon First Published: June 26, 2019, 4:42 PM IST The LG W10 has a dual rear camera setup with a 13-megapixel primary sensor with PDAF and a 5-megapixel sensor with a fixed focus lens. There is also an 8-megapixel selfie camera on the front. Other features include 4G VoLTE support, dual-band Wi-Fi, Bluetooth 4.2, GPS/ A-GPS, Micro-USB, and a 3.5mm headphone jack. It also supports a fingerprint sensor at the back. The phone is available in Tulip Purple and Smokey Grey colour options. LG has launched three new smartphones in India today, namely the LG W10, W30 and LG W30 Pro. The new handsets feature AI cameras along with features such as Night Mode, Portrait, Bokeh, and Wide-Angle modes and come with HD+ FullVision Display panels. Moreover, all three phones pack a 4,000mAh battery.While the W10 and W30 will go on sale in the country on Amazon starting July 3, the release date of LG W30 Pro hasn’t been announced yet. In addition, the launch offer will include a cashback worth Rs 4,950 specifically for Reliance Jio customers. LG W10 Featuring 3GB RAM and 32GB storage (expandable via microSD card), the LG W10 is priced at Rs 8,999 in India. The phone has a traditional wide notch and is a dual-SIM (Nano) phone. Running on Android 9.0 Pie, the LG W10 features a 6.19-inch HD+ FullVision Display with an 18.9:9 aspect ratio. The phone measures 156×76.2×8.5mm and weighs 164 grams. LG W30 The LG W30 is priced at Rs 9,999 for the same 3GB RAM + 32GB storage configuration, which is expandable via microSD card. There is a waterdrop-style display notch above the display and dual-SIM (Nano) support, and the handset runs on Android 9.0 Pie. The phone has a 6.26-inch HD+ IPS Dot FullVision Display with a 19:9 aspect ratio.At the back, the LG W30 has a triple rear camera setup that includes a 13-megapixel sensor with an autofocus wide-angle lens, a 12-megapixel sensor and a 2-megapixel tertiary sensor for depth sensing with a fixed-focus lens. In addition, the phone has a 16-megapixel camera at the front for selfies.Connectivity options include 4G VoLTE, dual-band Wi-Fi, Bluetooth 4.2, GPS/ A-GPS, Micro-USB, and a 3.5mm headphone jack and you get a fingerprint sensor. The phone is available in Thunder Blue, Platinum Grey, and Aurora Green colour options.LG W30 ProWhile the price of LG W30 Pro hasn’t been announced yet, the phone comes with 4GB RAM, coupled with 64GB onboard storage that is expandable via microSD card. With a 6.21-inch HD+ FullVision Display and a 19:9 aspect ratio, the phone runs Android 9 Pie and is powered by the octa-core Snapdragon 632 SoC.For capturing pictures, the LG W30 Pro has a triple rear camera setup with a 13-megapixel primary sensor, 5-megapixel secondary sensor, and an 8-megapixel tertiary sensor. There is also a 16-megapixel selfie camera at the front.Connectivity options include 4G VoLTE, dual-band Wi-Fi, Bluetooth, GPS/ A-GPS, USB with OTG support, while the features include an accelerometer, ambient light, fingerprint, gyroscope, and a proximity sensor. The phone is available in colour variants of Pine Green, Denim Blue, and Black.
Actress Millie Bobby Brown was all of 12 when she starred as Eleven, a young girl with psychokinetic abilities, and Noah Schnapp played Will Byers first when he was 11, in Stranger Things back in 2016. They have all grown up with the show – not just in age, but also in experience as actors.It’s been three years since the first season of The Duffer Brothers’ science-fiction horror drama show streamed on Netflix. Now as the third season is out, the teenage cast took a stroll down the memory lane, recalling how their acting has improved since the first scene they shot for the show. “I was very young when I started the show. I was new in this field. Now when I watch first season and compare it to the current season, it feels great to see that I have evolved as an actor and can perform well,” Schnapp told IANS. He credits the show’s senior actors for helping him along the way. He especially praised Winona Ryder, who plays his on-screen mother in the show, for boosting his morale and confidence before shooting any difficult scene.”Seniors helped me a lot. Winona has a major role in my growth as an actor. She taught me how to act. Whenever I got nervous for some scenes, she used to sit beside me and advise me on how I can do better. I have learnt so much from her,” he said.Winona also took proper care of the children’s health on sets. “She pampers us a lot. While shooting, she ensured that we were eating on time. She even used to carry huge water bottles for us on the sets. She takes care of everyone. It feels good when you work with such supportive and inspiring people,” Schnapp added.Popular senior actors from Stranger Things include David Harbour and Sean Astin. Schnapp said it was like a dream come true sharing screen space with them. “They have a lot of cinematic experience. People consider them icons. It was a privilege getting to work with them. Seeing how they act, how they deliver dialogues… I have learned so much from them. They are like my support system. Be it ideas or advice, they are always there to help.”Caleb McLaughlin, 17, best known for his role of Lucas Sinclair in Stranger Things, feels a huge change in his approach to acting over the past three years. “Now I look at things differently. Now I like to get into the depth of the character. With time, my acting has also changed. I figured out how to place correct emotions at the right time,” McLaughlin said.Created by Matt and Ross Duffer, the horror show is set in the fictional town of Hawkins. It follows the story of four friends Will (Noah Schnapp), Mike (Finn Wolfhard), Dustin (Gaten Matarazzo), Lucas (Caleb McLaughlin) as they form an unlikely alliance with Eleven (Millie Bobby Brown) to save their town from alien invasion.Follow @News18Movies for more Caleb McLaughlinmillie bobby brownNetflixNetflix Stranger Things First Published: July 4, 2019, 10:01 AM IST
Hyderabad: A 22-year-old man drowned in a pond on the outskirts of Hyderabad, while posing for a video that he wanted to upload on social media application TikTok. According to the police, two cousins, identified as Prashant and Narasimhulu, residents of Sangareddy district had come to Dhulapally pond in Petbasheerabad village last Tuesday to have a bath and shoot a TikTok video. They took selfies while dancing in the pond. After some time, Prashant got back to the shore to take more videos of Narasimha. The police said Narasimha did not know swimming and was not aware of the depth of the pond. “Narasimha tried to go a little deeper into the water, but apparently didn’t notice a deep trench beneath the water. He slipped into the trench and could not come out as he did not know swimming,” M Mahesh, Pet Basheerabad police inspector, was quoted as saying by Hindustan Times.The police reached the spot and recovered the body, which was later sent for post mortem. A case has been registered for death under suspicious circumstances. HyderabadHyderabad policeTikTok First Published: July 12, 2019, 7:54 AM IST
Editors’ Recommendations Rock stars love to smash guitars apart. Geeky engineers (and we say that with the utmost respect) love to build things. What happens when both parties meet? Probably something like the 3D-printed guitar developed by global engineering firm Sandvik. Not only does this all-metal shredding beast look like one of the coolest guitars we’ve seen in ages, but its creators claim that it is entirely unbreakable as well.The innovative guitar’s body was produced using 3D printing, courtesy of a Direct Metal Laser Sintering (DMLS) 3D printer. The printing was done in microscopically thin layers of titanium powder, while 3D printing was also used to create the instrument’s volume knobs and strings-anchoring tailpiece. The neck and fretboard were machined from one solid block of recycled stainless steel.To test whether its engineers really had created an unbreakable guitar, Sandvik puts its money where its mouth is and called in the best possible expert to put it through its paces. In the case of the ancient art of guitar smashing, this meant drafting in legendary Swedish heavy metal guitarist Yngwie Malmsteen, one of the greatest electric guitar players to ever live.“The idea to make an unsmashable guitar started with us, as an engineering company not making consumer products, wanting to highlight to a broader audience what we are capable of doing with our cutting-edge techniques and expertise,” Martin Blomgren, press relations manager for the Sandvik Group, told Digital Trends. “Yngwie Malmsteen — being a notorious guitar smasher, and at the same time a demanding perfectionist, and one of the world’s most celebrated guitarists — was the perfect choice for us. We are very happy that he accepted this challenge.”As can be seen in the video up top, even infamous guitar-botherer Malmsteen was unable to smash the 3D-printed metal instrument. His attempt followed a live performance, during which he played the guitar in a Miami rock club.If you want to get your hands on the unique guitar, you may soon be able to — although you’ll probably need deep pockets to do so. “Our plan is to sell it at an auction and donate the money to charity,” Blomgren said. “The details are not set yet so stay tuned for more information in a few weeks’ time.”And for those of us not in a position to be winning one-of-a-kind guitars at auction? “The interest [in a consumer release] has been huge,” Blomgren continued. “But it is not in Sandvik’s plans to go into the music industry – the unsmashable guitar is a unique project for us.” The best romance movies on Netflix (June 2019) The best Nintendo Switch exclusives Dota Underlords and Teamfight Tactics are a mess, and gamers love it Dark side of the moon: Why lunar landing conspiracies flourish online The best new movie trailers: Gemini Man, Deadwood, Godzilla, and more
When Microsoft fully revealed Windows 10 S, especially in its incarnation inside the Surface Laptop, it made it known that users can easily upgrade to Windows 10 Pro if they want to and if their device can actually support running a heavier version of Windows 10. In fact, at least until later this year, Surface Laptop owners can do exactly that free of charge.The one caveat, which Microsoft didn’t disclose until a bit later, was that it was a one-way street. Once you’ve unleashed the full power of Windows 10 Pro, you cannot go back again. It seems that Microsoft has softened it stance there a bit. You can now go back to Windows 10 S on the Surface Laptop bu it isn’t actually a smooth downgrade. It basically means resetting the device.Microsoft has just made available a recovery image for the Surface Laptop, allowing users to go back to pristine settings. It can, therefore, be used to effectively go back to Windows 10 S from Windows 10 Pro. The catch is that, like any recover process, it means wiping your files and programs.It’s not going to be a smooth and painless route, but it at least softens the image of Windows 10 S. That said, this is only for the Surface Laptop, and it might not be true for other Windows 10 S devices that have yet to come.VIA MSPoweruser While the Surface Laptop is a thing of beauty, there are a few things that make it somewhat less appealing. There’s the rather exorbitant price tag for a computer aimed at students. There’s also the rather disappointing repairability score iFixit recently discovered. And then there’s the one way ticket from the limited environs of Windows 10 S to the full power of Windows 10 Pro. Now at least one of those problems has been solved. And, no, it’s not the price.
Story TimelineDJI Spark drones will be bricked if firmware isn’t updated soonDJI Bug Bounty program offers rewards for finding security issuesDJI updates or refreshes drones: Mavic Pro, Phantom 4 Pro, Spark DJI has rolled out a new option for drone operators, offering privacy-minded pilots a way to take their aircraft completely offline. The update, dubbed the DJI Local Data Mode, was announced back in August. It’s targeted at enterprise users and government agencies, who might want the usefulness of a drone but at the same time demand the security guarantee that the data it’s collecting isn’t being uploaded to the internet. That’s topical, given DJI found its drones unexpectedly barred from service in the US Army and Navy in August 2017. A leaked military document apparently confirmed that, while DJI aircraft were the most commonly-used off-the-shelf drones for both military branches, operators were being told to discontinue use and remove the batteries. No reason was given beyond unspecified security concerns. At the time, DJI said that it had been working on Local Data Mode for several months, so it’s unclear whether the military advisory – which was apparently issued in May of this year – came first. It’ll be offered in an upcoming update for the DJI Pilot app on CrystalSky and select Android tablets, the company says. When activated, it’ll request a password; the same password will be needed to turn the system off again later. When in operation, Local Data Mode will ensure that all internet traffic ceases. Telemetry data on flight logs – that includes altitude, distance, and speed records – will be preserved on the drone itself. However, there’ll be no record of the drone’s location on a map, no geofencing support, and no temporary flight restriction or No Fly Zone information, which the company’s models would normally update themselves with periodically. As for content captured by onboard cameras, that’s saved solely on the drone’s SD card. DJI points out that it’s how all of its models work already. If owners want firmware updates, which DJI regularly pushes out for its controllers, drones, and smart batteries, Local Data Mode will need to be switched off first, before they can be installed. Even with the new system, each drone purchased will still have some digital footprint. DJI demands each is activated, by logging into a DJI account with an email and password. However, beyond that the pilots are on their own.
Story TimelineEssential phone price is at its lowest, without Family offerEssential Phone Oreo update released in betaEssential Phone gets a big discount in Amazon’s Cyber Monday saleEssential CEO Andy Rubin takes leave of absenceEssential camera update: Portrait Mode and image quality boostEssential Phone Camera update brings Facebook and YouTube 360 streaming into playHere’s what’s coming to the Essential phone in the future This update for the Essential Phone PH-1 brings software build OPM1.170911.213 to the mix. This update brings bug fixes, as all good software updates do. This update also brings powers like Picture-in-Picture mode and smarter text selection. Developers at Essential wrote in their update notes that this build has been known to increase battery drain on the PH-1 device when Bluetooth is enabled. They also took note that Android Auto doesn’t always work in every vehicle that’d normally work when this update is installed. As yet there’s no word of anything else major going wrong with this software build. Of course it’s only been a few minutes since the release of this software, so major oddities could still go down. Users of the Beta software build should report any mishaps to Beta Feedback at Essential. This update can be had by heading over to the Beta Builds at Essential to tap the download. After entering in your email to agree to the terms involved in the download, the download can be had. The download requires ADB and some basic developer knowledge – but you’ll be fine!Now that the Essential Phone is closer to a software build and camera quality that’s more in-line with the cost of the phone, we’re nearly ready to post our full review. You can have a peek at our first look at the phone – at launch time – to get a basic idea of what we judged it to be at the beginning. This afternoon the folks at Essential revealed they were sending an Android Oreo Beta 2 software build to their PH-1 phone. This device will get a collection of new features as a result, and all users will have access to said update. Just so long as an Essential Phone user is part of the Oreo Beta 1 club, they’re in for the next update.